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MyAppZone Provides a Turnkey Solution for Food and Retail Brands to Connect with Consumers through Interactive QR codes, Chatbots, AI and Data Science.

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Revolutionize the Cultural and Tourism Experience with MyAppZone

 

Welcome to MyAppZone, where innovation, culture and heritage meet to create unforgettable experiences. We are pioneers in the development of interactive digital solutions, and playful itineraries, designed to transform the way cultural and tourism institutions engage their audiences. Thanks to our intuitive platform, enhanced by artificial intelligence, we make digital interaction more accessible, engaging and adapted to the changing needs of cultural institutions.

Our mission is to equip museums, historic sites and tourist attractions with tools that transcend the traditional barriers of cultural accessibility. By enabling you to captivate your audience in a personalized and immersive way, we position ourselves as your institution's privileged partner to enrich the experience of your visitors, and enable you to explore new avenues of growth. Join us on this adventure to push back the boundaries of accessibility and shape the future of cultural and tourism engagement.

About MyAppZone

Central to MyAppZone is our profound passion for cultural sharing and heritage preservation. We are convinced that each cultural and tourism institution possesses the unique ability to transform visits into magical and educational experiences. By enlivening and interacting with learning, and making it accessible to everyone, MyAppZone aims to empower cultural guardians to deepen their connection with audiences, enhancing every visitor's experience..

Interesting facts

  • A cultural experience without borders

    Our applications, available in 12 languages, unlock cultural experiences for a global audience. No matter where your visitors come from, our technology invites them to discover and appreciate the richness of culture.

  • Modular QR Codes

    Our QR codes are flexible and can be managed remotely, in real time, for any necessary changes in the proposed interactivity (modification of content, reallocation for another use, etc.). Their function can be modified at any time, without the need to reprint communication media.

  • The future of innovation

    Winner of several awards for interactive solutions for service companies, My App Zone offers the flexibility and agility to meet your engagement objectives. Our solutions integrate emerging technologies such as Artificial Intelligence, geolocation and online payments, giving cultural and tourism institutions the tools they need to stay at the forefront of innovation for years to come.

  • The art of contextual interactivity

    At the heart of MyAppZone lies an innovative marketing communications tool specializing in contextual interactivity. We specifically offer enriched mixed reality experiences, between the real world and the digital. This strategic orientation has naturally led us to embrace digital interaction, transforming cultural and tourist spaces into interactive ecosystems where each visitor becomes a key player in his or her own experience.

  • Digital mediation and neuroscience

    Advances in neuroscience reveal that interactivity increases visitor engagement by up to 400% compared to traditional mediation methods. What's more, this interactivity generates vast quantities of analyzable data, even in real environments. This makes it possible to analyze visitor behavior in cultural spaces, including their movements around the site.

Visiteur de musée scannant un QR code dynamique contrôlable à distance pour une expérience culturelle enrichie.
 
Visitors engaged in an interactive museum experience using an audioguide and mobile app, in a modern exhibition space.

Museum benefits

  • Customize with Ease: Tailor itineraries to mirror the unique character of each exhibition or event.
  • Insightful Data: Leverage detailed analytics on visitor behavior to refine your exhibition strategies.
  • Cost Efficiency: Slash operational costs by automating cultural engagements.
  • Engaging Stories: Drive up attendance and revenue through enhanced, personalized visitor experiences.
  • Engaging Stories: Invest in a forward-thinking solution that evolves with technological advances.
 

Visitor Benefits

  • Up-to-Date Content: Stay informed with the latest updates and evolving exhibitions that capture current cultural trends.
  • Engaging Stories: Dive into narratives and interactive visuals that deepen your cultural insight.
  • Personalized Tours: Enjoy tailor-made experiences, whether solo or with loved ones, through customized tours and thematic adventures.
  • Inclusive Access: Experience our dedication to inclusivity, with features designed for all needs, ensuring a full and enriching visit.
  • Seamless Navigation: Use our user-friendly mobile app for effortless navigation without the need for heavy installations.
  • Feedback Welcomed: Share your thoughts and suggestions to help us continually enhance our cultural offerings.
  • Multilingualism: Access content in your own language for language-barrier-free enjoyment.
Diverse visitors enjoying an interactive and accessible museum experience, reflecting inclusion and cultural engagement
 
Child interacting with a touch terminal during an educational workshop in a museum, illustrating immersion and interactive learning.

Kiosks and payment terminals

  • Immersion stations: Transform certain areas into immersion points where visitors can dive deep into specific themes via large-format touch interfaces.
  • Interactive Educational Workshops: Create dynamic learning spaces where children and families can participate in interactive educational workshops via tables and touch screens.
  • Simplified payment terminals: Speed up ticket purchases and audioguide rentals with dedicated payment terminals, reducing queues and enhancing the entrance experience.
  • Multilingual integration: Ensure accessibility to a wide audience with interfaces and content available in many languages
 

Data collection

  • Immediate Insights on Interaction: Instantly capture key data on visitor engagement and gather their impressions through integrated surveys.
  • Simplified data management: Automate data collection and organization while complying with retention periods and GDPR standards, guaranteeing optimal privacy protection.
  • In-depth and visual analysis: Access detailed evaluations and graphical visualizations to gain precise insight into your visitors's interests and preferences.
  • Intelligent segmentation: Use advanced filters to segment collected data and detect specific behaviors of different visitor groups (by Country, Date, Time Range, Smartphone etc.).
  • Detailed path analysis: Examine each visitor's journey in detail to uncover key areas of attraction and those in need of improvement, optimizing layout and content.
  • Simplified A/B experiment: Easily test and compare two slightly different versions of the same journey, deployed in parallel for effective A/B testing, optimizing visitor engagement.
User interface showing visual analyses of visitor data with curve chart and pie chart for audience segmentation.
 

THE CMS

Intuitive CMS

Easily create new paths and captivating user experiences thanks to a code-free builder, enabling easy design and customization of your content. Experiment and optimize your paths by cloning them. Create thematic variants.

Advanced Analytics Pages

Access detailed analytics to understand your visitor's behavior, optimize your paths and improve engagement.

Secure Payment Options

Easily integrate Stripe and PayPal for a smooth and secure payment experience, promoting frictionless transactions. Integrate contactless payments with our payment kiosks.

AI Voice Generation

Use artificial intelligence to create dynamic audioguides with natural voice synthesis, making your audioguides modifiable at will, and in real time.

Rich Multimedia Contents

Effortlessly integrate video, images and sound to enrich your pages and captivate your audience. Offer personalized assistance to your users with ChatGPT and artificial intelligence.

Safety & Compliance

Ensure the protection of your users data with integrated features that comply with the most stringent security and confidentiality standards.

MyAppZone is the easiest way to engage your customers

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